DIGITAL MARKETING SPECIALIST
QUALIFICATIONS:
- At least 1-5 years of experience in digital marketing or management of social media accounts and in digital agencies or corporate companies,
- Familiar with social media and media dynamics and has a good command of social media campaign models/mechanisms,
- Good presentation and report preparation techniques, knowledge and use of Metabusiness and preferably Google Analytics programs,
- Will be able to produce creative content and design visuals suitable for the content,
- Creative thinker, result-oriented and high communication skills
JOB DESCRIPTION:
- Creating social media strategy for Instagram and Facebook,
- Keeping up to date with trends in social media tools,
- Digital advertising models management (testing-measuring-optimization and SEO)
- Developing interactive solutions to increase the efficiency of social media and digital campaigns,
- Strategizing & process management for new customer acquisition
- Working with teams and generating ideas for the creation of online channel content; ensuring that the most accurate campaign assets are prepared by conducting A/B Tests
- Designing conversion-oriented campaigns according to the brand target audience, sector and advertising channel
- Execution of social media management and mobile marketing processes,
- Brand awareness and online reputation management,
- Managing moderation, monitoring, planning and reporting,
- Generating content ideas in line with communication strategies and brand dynamics,
- Working with the creative team and following the preparation process of the content,